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Style Guide

Colors: Primary Palette
Blue Hex #004BB4 R 0, G 75, M 180, B 100 Variable: $blue
Lime Hex #D7FA88 R 215, G 250, M 136, B 100 Variable: $lime
Black Hex #000000 R 0, G 0, M 0, B 0 Variable: $black
White Hex #ffffff R 255, G 255, M 255, B 255 Variable: $white
Colors: Secondary Palette
Teal Hex #078071 R 7, G 128, M 113, B 100 Variable: $teal
Light Grey Hex #f7f7f7 R 247, G 247, M 247, B 100 Variable: $grey-light
Medium Grey Hex #b3b3b3 R 179, G 179, M 179, B 100 Variable: $grey
Dark Grey Hex #707070 R 112, G 112, M 112, B 100 Variable: $grey-dark
Headings
Display

See Humpback Whales on a giant screen.

H1

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h2

Lorem ipsum dolor sit amet consectetur.

h3

Lorem Ipsum Dolor Sit Amet Consectetur Mauris Non Tempor.

h3 (as paragraph intro)

For thousands of years, peoples around the world practiced mummification as a way of preserving and honoring their dead.

h4

Lorem Ipsum Dolor Sit Amet Consectetur Mauris Non Tempor.

h5
Lorem ipsum dolor sit amet consectetur.
h6
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Paragraph Styles
Body Copy (non article)

This is body copy. Egyptian mummies were prepared using a detailed process that included removing many of the internal organs, desiccating the body in a drying salt, and wrapping the preserved body in linen before placing it in a wooden coffin, like this one. The painted coffin (#30023) below, and the mummy that was inside it, are both featured in Mummies.

Body Copy (article)

This is body copy. Egyptian mummies were prepared using a detailed process that included removing many of the internal organs, desiccating the body in a drying salt, and wrapping the preserved body in linen before placing it in a wooden coffin, like this one. The painted coffin (#30023) below, and the mummy that was inside it, are both featured in Mummies.

Smaller Body Copy

Mummies is co-curated by David Hurst Thomas, curator of North American Archaeology in the Division of Anthropology and John J. Flynn,
Frick Curator of Fossil Mammals in the Division of Paleontology.

Small tag / Image Caption Small as Image Caption: Ancient Egyptian mummies #30007.
© 2015 The Field Museum, photographer John Weinstein
Quote Style
Grave robbing was a problem in ancient Egypt, but coffins made of limestone made the grave more difficult to open.
Link Styles
In Heading

eg. Mummification was
 a way of preserving and honoring their dead.

In Body Copy

Egyptian mummies were prepared using a detailed process that included removing many of the internal organs, desiccating the body in a drying salt.

In Dark sections

eg. Get your tickets now.

Notes on accessibility

"Lime" buttons and link styles should only be utilized against dark backgrounds. In-line text links on dark backgrounds should be styled as white text with an underline. "Teal" buttons and link styles are utilized when Lime styles do not pass accessibility.
List Styles
Unordered
  • List Item: Vestibulum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
  • List Item: Vestibulum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
    • Sub-list Item: Vestibulum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
Ordered
  1. List Item: Vestibolum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
  2. List Item: Vestibulum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
    1. Sub-list Item: Vestibolum rutrum quam vitae fringilla tincidunt suspendisse nec tortor urna.
Buttons: Text
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Buttons: Icons
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Header Icons
Hamburger, Search, Profile
Icons
Regular
Small

Carats
Arrows
Checkmark
Clock
Forms
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Checkboxes
Radio Buttons
Dropdowns
  • Category A
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  • Category B
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Notes on accessibility

"Lime" buttons and link styles should only be utilized against dark backgrounds. In-line text links on dark backgrounds should be styled as white text with an underline. "Teal" buttons and link styles are utilized when Lime styles do not pass accessibility.